Daily Data is an anonymous 100% FREE daily prize draw funded by advertising revenue.
It’s a bit like a free newspaper that sell’s advertising to fund the running of the newspaper. In our case, advertisers pay us to advertise on the site and when your number is drawn, we pay you.
Winners have 24 hours to claim the prize, otherwise the money rolls over to the next day until it is claimed.
It also works in the same way that commercial (non-SABC) TV works. When you intentionally watch a TV Show (for free), you will unintentionally watch the adverts that pay for the production of that show. When you arrive on the Daily Data website to check the daily winning number, you are exposed to the adverts on the site, which generate the revenue that is given away. The more money we give away, the more traffic turns up to win it. It’s a self-sustaining circle. The bigger the site gets, the more it can afford to give away.
What is Daily Data not?
Websites that give something away for free usually make money by concealing tricks in their Terms & Conditions. Typically, they get your permission to sell details onto their “trusted partners”. Let’s be honest, who actually reads the Terms & Conditions fully when they join a website? And who wants their contact details passed around regardless of how “trusted” the partners are.
Why doesn’t Daily Data sell your details? First and foremost, it’s not a nice thing to do, and I don’t think people will put up with it for much longer. If we wanted to make money by deceiving people, there are much more lucrative ways of going about it. Secondly, the ad revenue is enough to cover the costs of the prize money (and a bit more…). The site has only had a small percentage of the active cell phone numbers in the country entered so far. If we get at least 10% of these numbers, we can (all else remaining equal) afford to give away a very nice sum everyday to our members. The biggest obstacle on the way is gaining and maintaining the users’ trust. If I start burying tricks in our Terms and Conditions, then it will never grow.
This is why we only require your cell phone number (to go into the draws) and your email (to send you reminders to check the draw). This is not enough to sell on, and we don’t even ask for your name. Effectively, the site is anonymous.